Brand Positioning:
Cab’s specializing in R & D and sales of environmental and high-quality hair care products
Our success comes from consistently help salon clients to improve competitiveness and to meet customer demand for higher quality of life.

Brand Mission:
Our mission is to become the leader of international industry in hair care and cosmetics, and provide training and business development assistance.

Our main concern is quality, innovation, and the ability to  meet the salon owner, and all customer needs.

Brand Core Values:
Achievement Customers - we are committed to each customer's satisfaction and success.
Innovative - we have high-quality products under the premise of constant pursuit of higher technology product development and innovative technology.
Integrity - We uphold the trust, honesty, and the sense of responsibility to society.
Multi-win-win- we are promoting mutual understanding and value of each co-operation with customers, with a view to mutual growth, multi-win-win situation.